[PAST EVENT] Digital Worldbuilding at HBO - Meaghan Wilson ‘04
Access & Features
How do you successfully talk about a new television show in the digital and social space? How does HBO engage new audiences in digital? What does success look like in a digital project? More and more, the storytelling of television extends deeply into the digital space. This session will delve into how the digital marketing team at HBO partners with shows such as Silicon Valley, Insecure and Westworld and why and how websites, apps, blogs and tools are built to extend the storytelling of these comedies and dramas. This session is aimed at those who are interested in the television industry, digital marketing and emerging technology.
ABOUT MEAGHAN WILSON ‘04
Meaghan Wilson ’04 is an interactive producer based in New York City. With a degree in Literary, Cultural & Film Studies from The College of William & Mary, Meaghan’s work has spanned HBO, PBS, The PBS NewsHour, FRONTLINE, multiple media outlets as well as numerous documentaries. Her work at HBO as Director, Digital Production includes leading multi-team digital media initiatives for Silicon Valley, Insecure, Confirmation, All The Way, Veep, True Detective, The Leftovers, and Sesame Street. Meaghan’s work has been recognized with Webby and PromaxBDA awards.