MBA Association Events

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[PAST EVENT] The Art and Science of Marketing: Integrating Creativity with Data Insights

December 3, 2024
12:30pm - 1:30pm
Location
Alan B. Miller Hall (Business School), Room 1018
101 Ukrop Way
Williamsburg, VA 23185Map this location

This session will dive into how data-driven insights can enhance creative strategies, demonstrating that successful marketing is not just about numbers or ideas alone, but the powerful integration of both.

Whether you lean toward analytics or thrive in creative environments, this event will showcase how combining these disciplines can lead to innovative solutions and impactful campaigns.

Engage with Matt Williams, an industry expert, participate in interactive discussions, and discover how to harness the strengths of both creativity and data to drive marketing success. Don’t miss this opportunity to expand your understanding of marketing in today’s data-rich landscape!







Sponsored by: MBA Association; Marketing Club